Digital Convergence Day
The event, scheduled for June 20 in Milan at the Bocconi University Aula Magna, was organized by The Digital Box in collaboration with Bocconi University, and focuses on digital innovation and mobile marketing for companies.
The protagonist of Digital Convergence Day, hosted for the first time in Italy, is American Guy Kawasaki, King of the Evangelists, the right-hand man of Steve Jobs and creator of the success of the Apple brand. Besides him there will also be: Marco Landi, former world president of Apple and known for having favored the return of Jobs to Cupertino; Roberto Calculli, founder of TheDB and some testimonials of the world’s leading experts in digital marketing and innovation from Microsoft, Google, Facebook, CA Technologies, FBK, University of Siena and Bocconi University.
The event also includes an in-depth analysis of Artificial Intelligence, to which a round table discussion is dedicated with real sector specialists, including the Director of our FBK-ICT Research Center, Paolo Traverso.